Today, RIM announced BlackBerry Analytics Service 1.0 powered by Webtrends, a free service that enables developers to collect and analyze data on how their apps are used. With the insight from this service, any developer of Java-based apps for BlackBerry smartphones can:

• Understand how users are engaging with an app
• Enhance user experience to drive more downloads
• Learn how to market apps more effectively
• Better deal with bugs as they arise

The BlackBerry Analytics Service is simple and easy to use as developers can integrate tracking into their applications with just a few lines of code. More than 20 interactive reports can be generated which include:

·         Overview metrics showing active users, new users, frequency of use, engagement in duration and depth of use, number of screens viewed, and conversions

·         Detail in usage of screens, content, media, features, products, in-app search, and in-app ads

·         User information including country and language, device characteristics, carrier, connection type and errors

Developers can register for the service here.  More information and step-by-step instructions are available on the BlackBerry Analytics documentation page, as well as today’s post on the BlackBerry Dev Blog. Please also let us know if you would like screen shots of BlackBerry Analytics Service 1.0.